Speakers

Sarah Bullen is the General Manager of Goodwood Revival, an iconic and immersive celebration of world-famous historic racing and vintage fashion, welcoming over 150,000 attendees across its three-day festival.

With 18 years of experience in the event industry, primarily within the sporting sectors of Motorsport and Horseracing, Sarah has developed a deep operational understanding of both greenfield and fixed infrastructure event delivery. This breadth of experience gives her a unique perspective on the complexities of large-scale productions and the nuances of site-specific planning.

Sarah’s career reflects a strong commitment to the evolution of live events. In recent years, she has focused on blending heritage storytelling with modern production values to create unforgettable audience experiences. Her leadership has been pivotal in shaping the Revival into one of the world’s most celebrated historic motorsport events, while also contributing to the strategic development of Goodwood’s wider event portfolio.